FAQ - Frequently Asked Questions
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Website Design, User Experience (UX) & Conversion Rate Optimization (CRO) (2)
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User experience (UX) refers to how people interact with your website and how easy, enjoyable, and efficient that experience is.
Good UX focuses on:
- Simplicity
- Accessibility
- Clear navigation
- Fast performance
- Helpful content
- Logical page structure
- Easy conversions
A positive user experience encourages visitors to stay longer and complete desired actions.
User interface (UI) design focuses on the visual elements visitors interact with on your website.
Examples include:
- Buttons
- Menus
- Forms
- Colors
- Typography
- Icons
- Images
- Layouts
While UX focuses on the overall experience, UI focuses on the appearance and usability of individual interface elements.