FAQs
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Search engines use automated programs called crawlers to discover, analyze, and index web pages. They evaluate hundreds of ranking factors to determine which pages provide the best answer to a user’s search query.
SEO improves these ranking factors by creating high-quality content, optimizing page structure, improving website speed, earning backlinks, and providing an excellent user experience.
The better your website satisfies both users and search engines, the higher it is likely to rank.